About

There’s a reason this website looks the way it does. I chose the aesthetic intentionally so that it doesn’t draw unwanted attention, plain and simple.

Easily mistaken for a lifestyle blog, you can browse virtually undetected by nosy onlookers, friends and family who might not necessarily accept this part of you.

While we happen to live in a timeline where practicing witchcraft in the Western world isn’t a crime punishable by death, it still freaks some people out.

I like to think of Velvet Vixen as a secret coven in the digital space, hidden in plain sight. So, Susan in Accounting can take her judgemental stares elsewhere.

Made for the Modern Witch

Witchcraft that Doesn’t Follow the Rules

Just because you don’t see pentagrams splashed everywhere doesn't mean the content doesn’t respect and support the traditions, ancient knowledge and essence that runs deep within the practice of witchcraft.

In fact, peel back the layers of this modest, neutral palette and you’ll find a heavy-metal-loving, wild bitch with full sleeves and a disdain for authority, ready to suck the soul out of anyone who crosses her.

Here’s the thing. You can still practice witchcraft and have a normal 9-to-5. You can still practice witchcraft and go to church. You can still practice witchcraft and love baking, bright colors and Pumpkin Spice lattes.

See the trend here? I believe witchcraft should be accessible to anyone curious and that it comes from within. You’ll feel right at home whether your wardrobe is all black or Lily Pulitzer.

Take from witchcraft what serves you and leave behind what doesn’t. And If you ever get curious, the rest will be available for you to explore further — it’s that simple.

There’s even a secret in the name. Take the two V’s in Velvet Vixen, put them together and you have a W for witch. Our little inside joke.

So, whether you’re a baby witch just learning about the laws of attraction or a seasoned witch with a long lineage looking to expand her practice, there’s plenty of space for you here.

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